# Afivio — Full Knowledge Base
This file contains the full documentation content for Afivio.

## Platform Identity
### What Afivio is
Afivio is a platform for running and scaling affiliate, referral, influencer, and broader partnership programs.
It combines:
- Partner onboarding and approvals
- Link and referral/coupon code attribution
- Commission and reward logic
- Real-time analytics
- Payout-ready reporting and payout workflows

### Primary audience
- Businesses (ecommerce, SaaS, B2B, and services)
- Creators and affiliates
- Partnership, growth, and operations teams

## Core Website Structure
### Main domain
- `https://afivio.com`

### Core pages
- `/`
- `/about`
- `/partners`
- `/contact`
- `/pricing`
- `/how-it-works`
- `/detailed-overview`
- `/shopify-integration`
- `/horoshop`
- `/affiliate-program`

### Product pages
- `/affiliate-marketing`
- `/referral-marketing`
- `/influencer-marketing`
- `/affiliate-marketing-software`
- `/affiliate-tracking-software`
- `/influencer-marketing-platform`
- `/partner-management-software`
- `/referral-program-software`

### Optional content pages
- `/blog` and article URLs
- `/*-alternative` competitor comparison pages
- `/faq`

## Homepage Content Model (`/`)
### Business workflow
- Connect store or stack (Script/API/Manual)
- Create campaigns and rules
- Track results and run payouts

### Creator workflow
- Create profile
- Join campaigns
- Track clicks, conversions, and payout status

### Business-facing feature themes
- Intelligent tracking and attribution
- Automated multi-currency payouts
- Campaign control (public/private, tiers, reward logic)
- Integrations (Script/API/Manual)
- Real-time analytics
- Affiliate database and partner management

### Creator-facing feature themes
- Real-time performance visibility
- Transparent payout status flow
- Centralized campaign and link management

### Commercial signals shown on page
- 14-day free trial
- No credit card required for trial
- 0% platform commission messaging
- Multi-currency payout capability messaging

## Operational Guide (`/how-it-works`)
### 7-step flow
1. Sign up
2. Launch a campaign
3. Integrate (Script/API/Manual)
4. Onboard creators
5. Creators promote offers
6. Track conversions
7. Monitor analytics and manage payouts

### Trust signals shown
- 99.9% uptime
- 24/7 support
- 50+ currencies
- No hidden fees messaging

## Detailed System Overview (`/detailed-overview`)
### Industry fit described
- Retail and shopping
- Fashion
- Travel
- Finance and insurance
- Telco and services
- B2B including SaaS and marketplaces

### End-to-end workflow (5 phases, 18 steps)
#### Phase 1: Setup and integration
- Company profile setup
- Currency and payment configuration
- Platform integration
- Domain verification

#### Phase 2: Campaign design and launch
- Campaign strategy and KPIs
- Reward structure design
- Advanced campaign settings
- Campaign launch

#### Phase 3: Affiliate network operations
- Affiliate onboarding
- Affiliate management
- Affiliate communication and support

#### Phase 4: Tracking and analytics
- Real-time tracking
- Performance analytics
- Revenue attribution

#### Phase 5: Payout and scaling
- Commission processing
- Multi-channel payouts
- Program optimization
- Scale growth

### Reward and commission models referenced
- Percentage of sale
- Fixed amount
- View-based payout logic
- Loyalty and tiered systems
- Campaign-level and partner-level rules

### Affiliate vs referral model framing
| Dimension | Affiliate marketing | Referral marketing |
|---|---|---|
| Promoter | External partner/creator | Existing customer/advocate |
| Attribution | Link and/or code | Link and/or code |
| Typical rewards | Revenue share, CPA, tiered | Give/Get, credits, bonuses |
| Primary goal | Partner-led revenue scale | Trust-based customer acquisition |

### Afivio role boundaries
Afivio provides:
- Attribution and conversion tracking
- Consistent rule-based commission calculation
- Central analytics and reporting

Afivio does not provide:
- Traffic buying
- Ad creative publishing on behalf of partners
- Full replacement of all marketing channels
- Product/checkout redesign

## Integration Methods
### Integration landing model
Integration pages are structured with:
- SEO and FAQ schema
- Feature/benefit sections
- Stats and workflow steps
- FAQ and CTA sections

### Supported integration approaches
| Method | Description | Typical use |
|---|---|---|
| Cookie Script | Fast web setup with cookie-based attribution | Quick launch and pilot |
| REST API | Programmatic control from backend systems | Deep automation and custom logic |
| Manual Dashboard Mode | No-code operational mode in dashboard | Early-stage programs and testing |

### Shopify integration
- Native Shopify app onboarding path

### Horoshop integration
- Dedicated setup path
- Webhook-centric operational flow
- Integration state persisted in platform data model

## Product Page Knowledge (Consolidated)
### Affiliate Marketing (`/affiliate-marketing`)
- Positioning: scalable affiliate operations for modern teams
- Focus: workflow simplification, data visibility, flexible pricing narrative

### Afivio Affiliate Program (`/affiliate-program`)
- Commission rate messaging: up to 30%
- Cookie window messaging: 60 days
- Commission period messaging: 12 months
- Payout cadence messaging: monthly
- Minimum payout threshold messaging: from $10

### Influencer Marketing (`/influencer-marketing`)
- Creator partnership strategy with measurable outcomes
- Campaign management plus ROI-oriented analytics

### Referral Marketing (`/referral-marketing`)
- Referral programs positioned for CAC reduction
- Automated reward flow and real-time performance monitoring

### Affiliate Marketing Software (`/affiliate-marketing-software`)
- Full-funnel tracking model: click → signup → purchase
- Flexible commission rules and partner onboarding
- Real-time analytics and payout-ready data

### Affiliate Tracking Software (`/affiliate-tracking-software`)
- Link and code attribution support
- SubID and campaign-level breakdowns
- Exportable reporting for ops and finance workflows

### Influencer Marketing Platform (`/influencer-marketing-platform`)
- Creator campaign lifecycle: launch, onboard, measure, reward
- Brand-safe approvals, flexible incentives, payout-ready reporting

### Partner Management Software (`/partner-management-software`)
- PRM-style operations for multiple partner types
- Partner portal, assets, rules, tracking, and analytics in one model

### Referral Program Software (`/referral-program-software`)
- Reward model flexibility:
  - Give/Get
  - Cash or credits
  - Tiered incentives
  - Custom logic
- Workflow emphasis: launch, share, track, reward

## Pricing Knowledge (`/pricing`)
### Pricing page behavior and structure
- Plan-based purchase/upgrade flow
- Trial-led entry path
- Contact sales path for custom cases

### Feature matrix concepts present in content
- Affiliate, company, and campaign limits
- Affiliate dashboard access
- Support tiers (standard/priority)
- Analytics scope
- Mass Payout Export
- Crypto payout support
- Invite-page customization
- Team-member access
- Custom feature capability
- Personal onboarding support
- Multi-tier reward systems

## Company and Partnership Pages
### About (`/about`)
Stated principles:
- Fair monetization
- Collaboration-first
- Innovation-driven
- Data transparency

### Partners (`/partners`)
- Collaboration with agencies and technology partners
- Emphasis on measurable, long-term program performance
- Open invitation for new partner models

### Contact (`/contact`)
- Primary contact: `contact@afivio.com`
- Additional channels indicated as available after login

## Alternatives Template Pages (`/*-alternative`)
### Shared content intent
- Afivio positioned as a modern alternative
- Typical comparison dimensions:
  - Onboarding speed
  - Attribution reliability
  - Global payouts (fiat + crypto)
  - Transparent pricing and no hidden-fee narrative

### Common FAQ themes
- Migrating existing affiliate base
- Pricing model differences
- Startup path and trial entry

## Blog and Educational Content
### Blog hub
- `/blog` as the central educational index

### Topics covered in listed articles
- Affiliate program fundamentals
- Partnership ecosystem strategy
- Referral program setup
- CAC reduction through referrals
- Ecommerce referral tactics

## Technical Architecture Context (from project documentation)

### Payment and commerce integrations
- Stripe checkout and portal integration
- Shopify OAuth, sync, and webhook flows
- Horoshop integration and webhook handling

## Data Model Themes (High-level)
Core entities include:
- Teams, users, members, invites
- Companies, campaigns, affiliates
- Referrals, commissions, payments
- Subscriptions/pricing mirrors
- Messaging and notifications
- Integration-specific records (Shopify/Horoshop)